Category Archives: Online marketing

  Social media platforms have not only transformed how we connect with our friends and family but also, how companies and brands market…

Research shows that, about 80% of customers tend to trust companies that create custom content. If you are an upcoming business in the…

“Without goals, and plans to reach them, you are like a ship that has set sail with no direction"           -Fitzhugh Dodson  …

If you are looking to use pay per click advertising for your business, this is the best decision you will make. Here is…

“The longer you are not taking action, the more money you’re losing”- Carrie Wilkerson Aside from building long term relationships, businesses also aim…

Getting what you want as an advertiser can boil down to two things, quantity and scale. You want as much of your message to…

Return on Investment is what everyone looks for as a metric of growth in any venture (At least that’s the assumption that we’ll…

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…